<?xml version="1.0" encoding="UTF-8"?>
<urlset
  xmlns="http://www.sitemaps.org/schemas/sitemap/0.9"
  xmlns:xhtml="http://www.w3.org/1999/xhtml">

  <!-- Homepage -->
  <url>
    <loc>https://monarch-app.com/</loc>
    <changefreq>weekly</changefreq>
    <priority>1.0</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/"/>
  </url>

  <!-- Persona landing pages -->
  <url>
    <loc>https://monarch-app.com/for-founders</loc>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/for-founders"/>
  </url>

  <url>
    <loc>https://monarch-app.com/for-investors</loc>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/for-investors"/>
  </url>

  <url>
    <loc>https://monarch-app.com/for-advisers</loc>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/for-advisers"/>
  </url>

  <url>
    <loc>https://monarch-app.com/for-consultants</loc>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/for-consultants"/>
  </url>

  <!-- Core platform pages (public-facing) -->
  <url>
    <loc>https://monarch-app.com/discover</loc>
    <changefreq>daily</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/discover"/>
  </url>

  <url>
    <loc>https://monarch-app.com/business-exchange</loc>
    <changefreq>daily</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/business-exchange"/>
  </url>

  <url>
    <loc>https://monarch-app.com/jobs</loc>
    <changefreq>daily</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/jobs"/>
  </url>

  <!-- Free tools -->
  <url>
    <loc>https://monarch-app.com/equity-compass</loc>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/equity-compass"/>
  </url>

  <url>
    <loc>https://monarch-app.com/tools</loc>
    <changefreq>monthly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/tools"/>
  </url>

  <url>
    <loc>https://monarch-app.com/learn</loc>
    <changefreq>monthly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/learn"/>
  </url>

  <url>
    <loc>https://monarch-app.com/learn/spark</loc>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/learn/spark"/>
  </url>

  <url>
    <loc>https://monarch-app.com/learn/foundation</loc>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/learn/foundation"/>
  </url>

  <url>
    <loc>https://monarch-app.com/learn/launch</loc>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/learn/launch"/>
  </url>

  <url>
    <loc>https://monarch-app.com/learn/traction</loc>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/learn/traction"/>
  </url>

  <url>
    <loc>https://monarch-app.com/learn/fund</loc>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/learn/fund"/>
  </url>

  <url>
    <loc>https://monarch-app.com/learn/scale</loc>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/learn/scale"/>
  </url>

  <url>
    <loc>https://monarch-app.com/learn/lead</loc>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/learn/lead"/>
  </url>

  <url>
    <loc>https://monarch-app.com/tools/templates</loc>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/tools/templates"/>
  </url>

  <!-- Marketing / pricing -->
  <url>
    <loc>https://monarch-app.com/pricing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/pricing"/>
  </url>

  <!-- Support / help -->
  <url>
    <loc>https://monarch-app.com/help</loc>
    <changefreq>monthly</changefreq>
    <priority>0.6</priority>
    <xhtml:link rel="alternate" hreflang="en-gb" href="https://monarch-app.com/help"/>
  </url>

  <!-- Legal pages -->
  <url>
    <loc>https://monarch-app.com/terms</loc>
    <changefreq>yearly</changefreq>
    <priority>0.3</priority>
  </url>

  <url>
    <loc>https://monarch-app.com/privacy</loc>
    <changefreq>yearly</changefreq>
    <priority>0.3</priority>
  </url>

  <url>
    <loc>https://monarch-app.com/cookies</loc>
    <changefreq>yearly</changefreq>
    <priority>0.3</priority>
  </url>

  <url>
    <loc>https://monarch-app.com/aup</loc>
    <changefreq>yearly</changefreq>
    <priority>0.3</priority>
  </url>

  <url>
    <loc>https://monarch-app.com/community-guidelines</loc>
    <changefreq>yearly</changefreq>
    <priority>0.3</priority>
  </url>

  <url>
    <loc>https://monarch-app.com/accessibility</loc>
    <changefreq>yearly</changefreq>
    <priority>0.3</priority>
  </url>

  <url>
    <loc>https://monarch-app.com/dmca</loc>
    <changefreq>yearly</changefreq>
    <priority>0.3</priority>
  </url>

</urlset>
